Innovation at the expense of laziness and old-minded dogma
- Ford Motors pumps billions into upgrades of its Ford F-150 pickup truck (i.e. gas guzzler)
- Ford Motors loses $15.3 billion in 2006 and 2007 and more to come.
- Ford Motors shuts down its Menlo Park, CA car dealership
- Tesla Motors (an electric car manufacturer) opens up a new car dealership in Menlo Park on the same site as the old Ford dealership.
The game is not over, but Ford has lost its shareholders tens of billions of dollars by a failure to innovate and to “move where the puck is going to be.”